Quick Answer: Affiliate links are allowed on TikTok. You can add affiliate links to TikTok Stories if you have 10,000 followers or more. You can also transfer to a free business account and add an affiliate link to your bio or use a link in bio tool to create your own landing page.
TikTok classifies any content containing affiliate links as Branded Content and you need to enable the Branded Content toggle before posting content that promotes an affiliate link.
Here’s TikTok’s guide on how to do that.
While affiliate links are fine, TikTok’s policy places limitations on the types of products you can promote as an affiliate.
Affiliate links to these products are not permitted:
- Tobacco-based products
- Sexual products and services
- Finance-based products
- Anything age-restricted
And that’s basically it:
You can post affiliate links on TikTok if you promote family-friendly products and label them as Branded Content.
First Off: What Are Affiliate Links?
Affiliate links have a special code added to them, which allows you to get credit every time you generate a sale. individual websites to be tracked and monitored.
These links are typically used to promote products or services on other websites and can earn website owners a commission based on sales that are generated through their affiliate links.
Affiliate programs allow website owners to easily build an income stream by driving traffic to other businesses, while also helping these businesses reach new audiences.
In general, affiliate links work by increasing the visibility of affiliated websites, allowing more people to access the products or services offered there. By using these types of links, website owners can take advantage of the many benefits that come with promoting other businesses online.
3 Ways You Can Add Affiliate Links On TikTok
While TikTok does not allow you to directly add affiliate links to your videos, there are several ways that you can promote brands and products on the platform. These include:
1. Upgrade To A TikTok Business Account
To use affiliate links on TikTok, one of the first things you should do is upgrade your account to a business account. It’s 100% free and having a business account will give you access to many more features, including the ability to place clickable links in your profile.
You add an affiliate link to your profile bio and tell people to check it out.
This makes it much easier for potential customers and followers to find and buy your products and services, so upgrading is definitely a good idea if you want to use affiliate marketing on this platform.
2. Use A Link In Bio Tool To Share Multiple Links
TikTok limits users to To effectively use affiliate links on TikTok, it is important to start by creating a landing page that can serve as a central hub for all of your links. This page should be clean and simple, with a focus on showcasing the products or services you are promoting. Ideally, you should include multiple affiliate links within your landing page, along with accompanying product descriptions or reviews to help drive traffic and conversions.
In addition, be sure to regularly update your landing page with new promotions or offers in order to engage your audience and keep them coming back for more. By following these tips, you can effectively utilize affiliate links on TikTok in order to grow your business and drive revenue through marketing efforts.
3. Promote Discount Codes In Your Videos
By including a simple link or promo code in your videos, you can drive traffic and generate sales for your business or products.
You can also consider partnering with other content creators or influencers on the platform to cross-promote each other’s affiliate programs and offer discounts to fans who engage with both of your accounts.
Additionally, you can use digital advertising tools such as sponsored posts, paid-for video placements, and ad campaigns to direct more traffic towards your affiliate links and increase conversions.
Ultimately, the key to using affiliate links effectively on TikTok is to be creative and think strategically about how you can best implement these strategies within your content.
The Pros And Cons Of Using Affiliate Links On Tiktok
There is no question that affiliate links are a great way to generate revenue and drive traffic to your content. By including special links within your Tiktok posts, you can earn commissions whenever someone clicks through to purchase the product, service, or website that you’ve linked to.
Affiliate marketing also allows you to reach a wide audience, as anyone who views your post could potentially click on the link and generate income for you.
That said, there are downsides to using affiliate links on Tiktok. For one thing, affiliate marketing can seem overly commercial and predatory if it’s not done in moderation.
Moreover, many users feel uncomfortable having their browsing habits tracked by third parties even if there is no explicit promise of monetary compensation in exchange for their clicks. Additionally, there is always the risk that users may see your link and choose not to click out of ethical concerns about the ways in which these companies profit from click-throughs.
In considering whether or not to include affiliate links on Tiktok, it is important to weigh the potential benefits against the potential drawbacks and make an informed decision based on your goals and values as a content creator.
Ultimately, only you can decide whether affiliate marketing is right for you and your audience!
3 Reasons TikTokers Do Affiliate Marketing
TikTok is one of the hottest social media platforms right now, with an estimated 800 million active users worldwide. And it’s not just for kids anymore; there are plenty of adults using the app, too. If you’re not already on TikTok, now is the time to jump on the bandwagon. And one of the best ways to get started is by doing affiliate marketing on TikTok.
Affiliate marketing is a type of performance-based marketing in which a business rewards one or more affiliates for each visitor or customer brought about by the affiliate’s own marketing efforts.
And there are plenty of reasons why you should consider using affiliate marketing on TikTok to reach a new, engaged audience. Here are just a few.
1. You’ll Reach A New Audience
If you’re only posting affiliate links on Twitter or sharing affiliate links on Facebook then you’re missing out on potential customers who are using TikTok instead.
By doing affiliate marketing on TikTok, you can reach a whole new audience that you may have never otherwise had access to. And since TikTok users are highly engaged with the app, there’s a good chance that they’ll be interested in what you have to offer.
2. Conversion Rates Are High
When done correctly, affiliate marketing can result in high conversion rates.
In other words, more people will take the desired action, whether that’s signing up for your email list, downloading your app, or making a purchase.
And since TikTok users are already accustomed to consuming short-form content, they’re more likely to take action after seeing your ad than users of other social media platforms.
3. It’s Cost-Effective
Affiliate marketing is already a cost-effective way to earn online.
But even if you go down the paid ads route, since TikTok is still relatively new, there aren’t as many advertisers competing for attention yet, which means you won’t have to pay as much to get your ad in front of potential customers.
How Affiliate Marketing On TikTok Works
As an affiliate marketer, you promote products or services of another company in order to earn a commission on the sale.
For example, if you are an Amazon Associate, you can earn a commission on every product your TikTok followers purchase from Amazon after clicking on your affiliate link.
If you’re thinking about beginning an affiliate marketing campaign on TikTok, here’s everything you need to know in order to get started.
The first step to getting started with affiliate marketing on TikTok is to choose the right products or services to promote.
To do this, you’ll need to consider what kinds of products or services your target audience is interested in.
Once you’ve settled on a few potential options, research each one thoroughly in order to find the best affiliate program.
There are a few things to look for when choosing an affiliate program, such as:
- The commission rate that you’ll earn per sale
- The cookie duration (how long a follower has to make a purchase after clicking on your affiliate link before the sale is registered to you)
- The product selection (make sure there are enough products in the company’s catalogue for you to promote without running out)
- The reputation of the company (you don’t want to promote a fly-by-night operation that will leave your followers disappointed)
After finding the perfect affiliate program, sign up and retrieve your unique affiliate link. This is the link that you’ll share with your followers in order to track sales back to you.
Now that you have everything set up, it’s time to start creating content!
When creating content for your TikTok account, make sure that each video provides value for your followers. Whether it’s entertainment, education, or inspiration, every video should offer something that keeps your followers coming back for more.
In addition, try to work those pesky little affiliate links into your videos as naturally as possible. If your videos come across as promotional and spammy, your followers are likely to tune out.
How To Get More TikTok Followers
Organic traffic refers to the viewers who find your videos through the platform’s algorithm as opposed to through paid ads or external links. In other words, these are the people who are organically discovering your content and deciding to watch it.
The algorithm Takes Many Factors Into Consideration
To determine which videos appear in a particular user’s For You page, TikTok uses a variety of factors, including:
- The type of content you’re posting
- How often you’re posting
- The engagement your videos are receiving
- The number of views and likes your videos have
- The ratio of completed views to total views
Given that there are so many factors at play, it can be difficult to determine exactly what you need to do to get more organic traffic. However, there are some basic best practices you can follow to give yourself a better chance of success.
1. Post High-Quality Content Consistently
This one should be pretty self-explanatory. The better your content is, the more likely people are to watch it and share it with their friends.
Likewise, if you’re posting content on a regular basis, TikTok’s algorithm will take notice and reward you with increased exposure.
Of course, this doesn’t mean that you should sacrifice quality for quantity—it’s still important to make sure each individual video is high quality. But if you can find a balance between the two, you’ll be in good shape.
2. Use Popular Hashtags and Trends
Another easy way to increase your reach is by using popular hashtags and trends in your videos. This tells TikTok’s algorithm that your content is relevant and timely, which will cause it to push your videos out to more users.
Just make sure not to go overboard with the hashtags—a couple per video should suffice.
3. Collaborate With Other TikTokkers
If you want to really give your reach a boost, consider collaborating with other popular users in your niche. This exposes your content to an entirely new audience and can help you attract new followers who might not have found you otherwise.
These partnerships can be especially beneficial if the user you’re collaborating with has a large following of their own.
Just make sure that any user you collaborate with is someone whose audience would be interested in your content as well—you don’t want to end up alienating potential followers instead of attracting them.
4. Optimize Your Videos For Search
It’s also important to make sure your videos are optimized for search both inside and outside of TikTok.
This means using relevant keywords in both your titles and descriptions so that people who are searching for content like yours are more likely to find it.
You should also include links back to your website or social media accounts in your description so that viewers who enjoy your content can easily find more of it elsewhere.
5. Tell People What To Do Next
Once you have created compelling content, you need to tell people what to do next.
For example, you can add a call-to-action (CTA) at the end of your video where you say something like:
“Check out my link in bio to learn more.”
This will help direct people to your website where they can learn more about your product or service.
Boosting Your Affiliate Income With TikTok Ads
As an affiliate marketer, you’re always on the lookout for new platforms to promote your products and services.
With the rise of TikTok, you may be wondering if this new social media platform is worth your time and effort. The answer is a resounding yes!
TikTok ads are perfect for affiliate marketers because they’re creative, engaging, and interactive.
One of the best things about TikTok ads is that they allow you to get creative with your content. Whether you’re promoting a physical product or a digital service, you can use TikTok’s unique format to create engaging, eye-catching videos that will grab people’s attention.
If you’re not sure where to start, there are plenty of resources available online that can help you brainstorm ideas and come up with creative concepts for your videos.
Unlike other social media platforms, TikTok encourages users to interact with the content they’re watching.
This means that if you include a call-to-action in your video, there’s a good chance people will actually follow through and take action. This is perfect for affiliate marketers because it allows you to drive conversions and sales.
Moreover, TikTok ads have a high engagement rate.
This is due in part to the fact that TikTok videos are short and to the point—people don’t have to commit a lot of time to watch them.
Additionally, the platform’s algorithm ensures that people see content that interests them, which further increases the likelihood that they’ll watch your video all the way through.
A high engagement rate is important for affiliate marketers because it means more people will see your call to action and be prompted to take action.
The first step in using TikTok Ads for affiliate marketing is creating your ad. You’ll need to come up with a creative and attention-grabbing concept that will resonate with your target audience.
Once you have your concept, you’ll need to produce the ad itself. You can either do this yourself or hire someone to do it for you.
If you’re going to do it yourself, there are some things you’ll need to keep in mind:
First, make sure the video is high quality and edited well.
Second, use engaging visuals and music that will capture viewers’ attention.
Lastly, ensure that your call to action is clear and concise.
Affiliate Marketing On TikTok: The Bottom Line
So there you have it! Whether or not you can use affiliate links on TikTok depends on a few different factors, but ultimately it comes down to the platform’s terms of service.
If you’re interested in using affiliate links on TikTok (or any other social media platform), be sure to do your research and make sure that it aligns with the platform’s policies. Thanks for reading!