As a coach here at Commission Academy, I often get asked the question, “What are the best solo ads for affiliate marketing?”.
So, I decided to create this blog post to answer the question once & for all.
In it, I’ll explain what solo ads are, how they work & most importantly, why you should avoid them.
Trust me, if you’re considering buying solo ads, you’ll be glad you found this first. So let’s dive in.
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What Are Solo Ads?
Solo ads, in short, involve paying somebody money to have them send out an email promoting your affiliate link to their email list.
So, for example, let’s say that I have an email list consisting of 100,000 subscribers.
I could sell solo ads to folks & they could pay money to have me send out an email to my list of their subscribers containing their affiliate link.
On the surface, this seems like a feasible means of marketing & given that most solo ad sellers boast lists of over 50,000+ subscribers, it could seem like a potential goldmine.
After all, if they email out your affiliate link to over 50,000+ subscribers, you’re going to get tons of sales & commissions, right?
Wrong.
That’s what solo ad sellers are good at getting people to believe, but in reality, that’s not the case because solo ads have some fundamental flaws.
In fact, you would be lucky to get as much as 1 sale from a solo ad.
So let’s take a look at why solo ads for affiliate marketing (or for anything) are so bad.
Should You Buy Solo Ads?
No.
Solo ads are a complete rip-off & a waste of money. They’re designed to make the solo ad sellers wealthier & that’s the only person getting wealthy from them.
Well, the sellers & the affiliates that are promoting them, of course.
That’s why if you look carefully, you’ll notice that the only people saying good things about solo ads are those that are promoting them.
So, why are they so bad?
The reason they’re so bad is that even though the lists *may* have large numbers of subscribers, the engagement rates are terrible.
And it’s hardly surprising, given that the people on the lists are being constantly bombarded with promotions every single day.
But even if the engagement rates were good, it’s generally very difficult to convert through this type of marketing unless the owner of the list had built up very high levels of trust will all of the subscribers.
And if the owner has built up that trust, they won’t want to ruin it, meaning they’ll be very strict as to what they accept & the email blast will be very expensive.
For that reason, it’s always better to just generate your own traffic at the source.
Rather than paying money to somebody to blast an email out to their list, simply leverage something such as paid advertising instead.
Get fresh traffic that’s more likely to convert & build your own list.
And to highlight just how bad solo ads are, here are some reviews I found on a Fiverr solo ads service:
Best Solo Ads For Affiliate Marketing
Solo ad sellers are pretty clever with their marketing & as a result, they often actually claim that they’re aware that most solo ads are ineffective.
They’re marketing usually goes along the lines of “We know you’ve tried solo ads before & they didn’t work, but we’ve got the best solo ads for affiliate marketing“.
Don’t fall for it.
There is no such thing as the best solo ads for affiliate marketing. The sellers just want to keep you chasing the hope that there might be.
As mentioned in the previous section, cut out the solo ad seller middleman & forget about sending email blasts with your link. Get your traffic at the source.
Setting up a Google Ads campaign is a doddle & it’s much more effective than a solo ad could ever be.
But even then, Google Ads campaigns have risks & for that reason, I’d always recommend starting out by building up some organic traffic first.
You should never dive straight into paid advertising without learning how to build organic traffic. That’s a surefire way to burn through a lot of money.
And the good news is that building organic traffic doesn’t have to take forever. Our free training course uncovers how you can start generating traffic quickly.
Are There Any Solo Ads That Work?
There are not & there never will be. The people that claim to have achieved success with solo ads are either affiliates promoting them or folks involved with the sellers.
Over the years, I’ve seen literally hundreds of people try solo ads (against my advice) & each & every one of them got burned. Some of them got burned out of thousands.
Guess what?
The solo ad sellers laughed all the way to the bank… Because if it doesn’t convert, there are no refunds 🛑.
In my expert opinion, as an online marketer that’s worked full-time online for over 10 years, solo ads are nothing more than a fancy scam.
Because the guys (or gals) selling them “technically” deliver a service (even if it doesn’t happen to convert into sales), buyers have no comeback.
It’s like the digital version of somebody selling a miniature car on eBay & advertising it as a real one.
The Bottom Line: Why Solo Ads Should Be Avoided
Solo ads are aimed towards affiliate marketing newcomers who are excited about the potential of getting rich with affiliate marketing.
They’re designed to appear as an easy way to make lots of fast commissions.
However, the reality is, solo ads are just junk.
Yes, the sellers may indeed send an email out to their list as they promise, but I can assure you that you will receive absolutely no conversions.
So don’t waste your money on solo ads & run a mile from anybody who happens to claim that they’re effective.
Instead, leverage some free affiliate marketing training like the training available here at Commission Academy & learn how to build your own source of traffic.
But overall, I hope this information about using solo ads for affiliate marketing has been helpful & I hope you can now see why they should be avoided.
If you happen to have any additional questions or comments, don’t hesitate to leave them below.
