11 Best Auction Affiliate Programs (Cars & Online Auctions)

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Dale is a former electrician that has since gone on to generate over $1 million in all-time affiliate commissions & become officially recognized as a Super Affiliate by the world's largest affiliate marketing training platform. Alongside running his own affiliate marketing empire, he now also teaches affiliate marketing to others through the Commission Academy platform.

International auctions are no longer a thing that belong only to the rich and powerful people. Thanks to advancements in technology, international auctions have been made possible for anyone to enjoy and they’re just a few clicks away.

From 2021 to 2026, the online auction market share is expected to increase by $1.90 billion with a compound annual growth rate (CAGR) of 9.7%.

As an affiliate marketer, it’s safe to say that there’s a great opportunity to make money in the auction niche.

But as you might have already discovered, finding genuine auction affiliate programs is not an easy task. Thankfully, however, we’ve made your job easy by listing the 11 best auction affiliate programs below.

So without further ado, let’s dive straight in.

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11 Best Auction Affiliate Programs

Affiliate programs are listed in alphabetical order.

  • Auction King
  • Catawiki
  • DreamDirt
  • Dynadot
  • eBay
  • Global Listings
  • GovernmentAuctions.org
  • Liquidation.com
  • Sotheby’s
  • Tophatter
  • Wilson Auction Company

1. Auction King

Auction King Website Screenshot

Action King promises to provide a secure auctioning experience online. Its years of experience and up-to-date technology give anyone the access to bid on unique, exotic, antique, and luxury items.

They are more focused on providing one-of-a-kind & 100% authentic valuables at auction. With Auction King, you can bid with the below categories…

  • Fine Arts
  • Jewellery
  • Watches
  • Antiques
  • Sports Memorabilia
  • Coins & Collections
  • Land & Properties
  • Loose Stones
  • Designer Bags

$1 is the starting price of all the bids. Its buyer premium price (hammer price) is 17.5% of the final bid. You can also watch live auctions even without bidding.

The items at the Auction King sell from $100 to $10,000+ and the E-commerce conversion rate is 2%.

In the last 12 months, Auction King’s average sale value is $777.31. As an affiliate, you can earn a 10% commission per sale. Auction King’s affiliate program is powered by the ShareASale affiliate network.

URLAuction King Affiliate Program

Commission – 10% per sale

Payment – The minimum payment threshold is $50 with the ShareASale affiliate network. It pays the affiliate commissions monthly on the 20th of each month via wire transfer, direct deposit, check/cheque, and Payoneer.

Cookie Duration – 60 days

2. Catawiki

Catawiki Website Screenshot

Catawiki was launched in 2008. In their words, they are the most-visited curated marketplace in Europe for special objects. Catawiki gets more than 10 million unique monthly visitors.

They are offering more than 600 auctions each week with more than 65,000 objects. Its mission is to make special and hard-to-find objects more accessible.

They claim to charge low auction fees. 12.5% is the seller fee of the final bid value and 9% is the buyer fee of the final bid value.

Some of the categories you can bid on are…

Art, Archaeology & Natural History, Coins & Stamps, Watches, Jewellery & Precious Stones, Collectables, Asian & Tribal Art, Fashion, Music & Cameras, Classic Cars, Motor Cycles & Automobilia, Wine & Whisky and more.

As an affiliate, you can earn up to 80% buyer auction fee or seller commission fee and up to €40 per unique bidder.

Catawiki affiliate program is powered by their partner network Partnerize. Based on the performance of the seller or buyer you can earn commissions with Catawiki.

URLCatawiki Affiliate Program

Commission – Up to 80% (buyer auction fee or seller commission fee) & Up to €40 per unique bidder

Payment – Payments are made to your bank account at the end of every month.

Cookie Duration – 30 days for bidders and lot submitters & 60 days for buyer and seller commissions.

3. DreamDirt

DreamDirt Website Screenshot

DreamDirt offers farm real estate services. It’s an online farmland auction and bidding platform. Current farmland auctions and past land auctions are provided by them. In their words, they are the most advanced farm real estate company.

DreamDirt provides proprietary online auction software for farm auctions. With the help of this proprietary online auction software, you can sell land, personal property, or machinery online.

They sell farmland through online auctions, land listings, and in-person.

They are providing this software for a monthly fee. If you own an auction company their software will help you in taking your auction company to the next level.

As an affiliate marketer, by promoting their software you can take your affiliate marketing business to the next level.

When you sign up for their email list you will receive a free eBook that will help you to learn the A to Z that a seller needs to know about selling farmland by auction.

We can’t find much information about the DreamDirt affiliate program but when you become their affiliate you will get all the details (affiliate commission percentage, cookie duration, payment and more).

URLDreamDirt Affiliate Program

Commission – Unlisted

Payment – Unknown

Cookie Duration – Unlisted

4. Dynadot

Dynadot Website Screenshot

Dynadot was launched in 2002 and it is headquartered in San Mateo, California. Dynadot is an ICANN (Internet Corporation for Assigned Names and Numbers) accredited domain name and web host.

With its state-of-art domain and hosting software customers can register domain names and create websites easily at an affordable cost.

It provides expired (not renewed domains) and Backorder auctions (domains that receive more than one backorder request).

With the help of their domain market, you can buy and sell domains at ease. As an affiliate, you can earn a 15% commission per sale. Dynadot manages its affiliate program in-house.

Sometimes the expired domains sell for hundreds to thousands of dollars, being a Dybadot affiliate you can take advantage of it and make good commissions.

URLDynadot Affiliate Program

Commission –15% on the final auction sale

Payment – You can request payments manually and there is no minimum payout threshold.

Cookie Duration – 30 days

5. eBay

eBay Website Screenshot

AuctionWeb was launched in 1995 by Pierre Omidyar. In September 1997, AuctionWeb was officially renamed eBay.

eBay is a famous and popular auction company. 80% of merchandise sold is new and 90% of offers come with a buy it now option.

Approximately eBay has 1.4 billion listings with 183 million buyers in 190 countries. In their words, eBay creates pathways to connect millions of sellers & buyers.

You can find products in the below categories…

Art, jewellery & watches, collectables, crafts, books, cell phones & accessories, computer/tablets, health & beauty, video games & consoles, toys & hobbies, movies & music, baby essentials, sporting goods, travel and more.

Affiliate commissions are paid based on the category you sell. As an affiliate, you can earn a commission from 1% to 4%.

They are so confident that if people want to buy used or new, luxurious or plain, commonplace or rare, one-of-a-kind or trendy – If it exists in the world, you can find it on eBay.

eBay manages its affiliate program in-house. You can become an eBay affiliate by joining their eBay Partner Network.

URLeBay Affiliate Program

Commission – 1% to 4% (based on product category)

Payment – eBay pay via electronic funds transfer or PayPal and payments are made on or around the 10th business day of each month.

Cookie Duration – 24 hours

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6. Global Listings

Global Listings Website Screenshot

Global Listings is a global real estate listing search engine and it was founded by Michael Gerrity. In their words, they are the #1 ranked global property listings search platform.

As of this writing, it has more than 2,498,448 active property listings in 109 countries with a total market value of $648,421,428,585.

With the help of Global Listings you can rent, sell, or auction your property.

You can find real estate listings by country and find real estate by the below categories…

  • Land Search
  • Commercial Property Search
  • Residential Property Search
  • Office Lease Search
  • Vacation Property Search
  • Luxury Property Search
  • Penthouse Search
  • Timeshare Search
  • New Construction Search

The Global Listings affiliate program is managed in-house. You will earn a 15% commission on every ad sale you make.

URLGlobal Listings Affiliate Program

Commission – 15% of every ad sale

Payment – Unknown

Cookie Duration – Unknown

7. GovernmentAuctions.org

Government Auctions Website Screenshot

GovernmentAuctions.org is a membership website that helps its members to find, locate and attend government auctions. It’s a division of Cyweb Holdings Inc.

It was launched in 2003. In their words, they are the authoritative guide trusted by auctioneers and the public.

It has more than 100,000 Foreclosure and Preforeclosure listings. They are offering a 3-day free trial. You can find products in the below category…

Autos, Jewellery, Property, Mobile, Computer, Electronics, and the list go on and on.

GovernmentAuctions.org Affiliate Program has 2 tiers of commissions.

Tier 1

  • Level 1 – 0-24 Free Trial Activations In A Month – $2 Per Lead
  • Level 2 – 25-99 Free Trial Activations In A Month – $3 Per Lead
  • Level 3 – 100-399 Free Trial Activations In A Month – $4 Per Lead
  • Level 4 – 400-999 Free Trial Activations In A Month – $5 Per Lead
  • Level 5 – 1000 And More Free Trial Activations In A Month – $6 Per Lead

Tier 2

  • You can earn 15% of the earnings generated by your sub-affiliates (people you referred who join the GovernmentAuctions.org affiliate program).

GovernmentAuctions.org Affiliate Program is powered by the ShareASale affiliate network.

The monthly membership will cost you $18.95 and you can earn a 30% recurring commission which is $5.50/month (actual commission is $5.68 and it is taken as a $5.50 round figure) on each member you referred that stays with GovernmentAuctions.org.

URLGovernmentAuctions.org Affiliate Program

Commission – $2 to $6 Per Lead & 30% Recurring Commission

Payment – ShareASale’s affiliate commissions are paid monthly on the 20th of each month via Payoneer, check/cheque, direct deposit, and wire transfer. The minimum payment threshold is $50.

Cookie Duration – 90 days

8. Liquidation.com

Liquidation Website Screenshot

Liquidation.com is a liquidity services marketplace. Liquidation.com helps in buying consumer product goods and commercial surplus inventory. It has more than 500 asset categories.

You can bid on its “Featured Auctions” and “Hot Auctions” sections.

By registering with the Liquidity Services Network “AllSurplus” (AllSurplus is powered by Liquidity Services) you can bid on any Liquidity services marketplace.

With the help of their online auctions and sales events, you can bid on nearly every industry. You can shop by the below categories…

  • Construction, Mining, And Farming
  • Industrial And Commercial Equipment
  • BioPharma
  • Consumer Goods
  • Transportation
  • Real Estate, Buildings, Structures
  • Energy Equipment and more

Below you can find the commission breakdown of the Liquidation.com Affiliate Program.

  • For Each Unique Bid – $1
  • For Each Buyer Transaction – $25
  • For Each Seller Transaction – $25

Liquidation.com Affiliate Program is powered by the CJ (Commission Junction) affiliate network.

URLLiquidation.com Affiliate Program

Commission – $1 per unique bid, $25 per buyer transaction and $25 per seller transaction.

Payment – The minimum payout threshold with Commission Junction is $100 for checks and $50 for direct deposit. With Commission Junction payments are made twice a month and they pay via Payoneer, direct deposit, & checks.

Cookie Duration – Unknown

9. Sotheby’s

Sotheby's Website Screenshot

Sotheby’s was founded in 1744 (that’s great, isn’t it?) by Samuel Baker. They hosted their first auction on the 11th of March 1744. Based on their words, they are the world’s largest marketplace for art & luxury.

They host more than 600 auctions annually. Sotheby’s annual turnover is more than $7 billion.

Some of the categories you can shop by are…

  • Fine Art By Medium
  • Jewellery
  • Watches
  • Fine Art By Period
  • Interiors
  • Cars & Collectibles
  • Wine & Spirits
  • Handbags
  • Books & Manuscripts and more

Its auction calendar has a huge list of upcoming auctions.

You can become Sotheby’s affiliate by joining the Sotheby’s International Realty affiliates program. Once you become Sotheby’s affiliate, you will find more information on the affiliate commission, payment, and cookie duration.

URLSotheby’s Affiliate Program

Commission – Unlisted

Payment – Unknown

Cookie Duration – Unlisted

10. Tophatter

TopHatter Website Screenshot

Tophatter was launched in 2012 and it’s an online shopping platform. You can bid on products by exploring the feed of “what’s up for auction now”.

They are asking people to act fast because most auctions last only for 90 seconds.

The good news is… In case you missed the auctions, all you need to do is just click the heart (symbol) and you will be notified (auction reminders) when the product you are interested in comes up for auction again in the future.

It has a 30-day refund policy. You don’t need to pay for bidding, bids are free and you need to pay only when you win an auction. You can pay via PayPal or by using your debit or credit card.

Some of the featured collections are…

  • Jewellery
  • Coins & Collectibles
  • Electronics
  • Yard & Home Improvement
  • Sports, Fitness & Outdoors
  • Pet Products
  • Entertainment
  • Beauty, Bath & Body
  • Kids & Babies
  • Men’s Fashion
  • Women’s Fashion
  • Auto Accessories and more

You need to sign up with them to bid. Tophatter Affiliate Program is managed by the CJ (Commission Junction) affiliate network.

URLTophatter Affiliate Program

Commission – $15

Payment – Commission Junction’s minimum payout threshold is $50 for direct deposit and $100 for checks. With Commission Junction payments are made twice a month and they pay via direct deposit, checks, and Payoneer.

Cookie Duration – 30 days

11. Wilson Auction Company

Wilsons Auctions Website Screenshot

In their words, Wilson Auction Company is a residential, estate, and farm marketing specialist. They are working hard on providing the best possible auction for you.

With the help of their current auction tab, you can find the list of current auctions available for bidding. On the results tab, you can check the results of past auctions.

Wilson Auction Company aims to put “SOLD” on your property. By using their mobile bidding app, you can bid from your smartphone or computer.

Wilson Auction Company manages its affiliate program in-house. As an affiliate, you earn 10% of the total commission earned.

URLWilson Auction Company Affiliate Program

Commission – 10% of the total commission earned

Payment – Unknown

Cookie Duration – Unknown

Earning Big As An Affiliate In The Auction Niche

As we mentioned at the beginning of this post, the online auction market share is expected to increase by $1.90 billion.

As an affiliate marketer, by promoting these 11 best auction affiliate programs you can take advantage of this niche which is expected to grow by $1.90 billion.

However, finding an affiliate program is only one-half of the battle. You need to actually be able to generate targeted traffic to send to the offers to actually earn good money.

Thankfully, the good news is that our free step-by-step affiliate marketing training teaches you how you can get truckloads of targeted traffic to send to any offer.

If you are interested in learning about affiliate marketing be sure to check out our free training. In it, you’ll learn how you can master niche affiliate marketing & how to skyrocket your success.

And of course, if you happen to have any questions or comments please feel free to leave them below. We always love to hear from our readers.

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